We are going to be starting on a new feature soon, for “Proactive Renewal.” This feature will allow users to manually renew their annual subscription, ahead of their scheduled renewal, for a discounted rate. The intention is to have these offers (10% off annual, 20% off annual, etc.) served out of the Arc Offer tool – however, we want to ensure these offers can’t be used to start a brand new subscription, only to renew at a discount.
To support this, we thought it would make sense to flag offers/promos as “For Renewal,” to distinguish them from standard offers. I’m interested to hear your thoughts, and if there is an existing or better way to achieve this through the tool. Our intention is to start dev on our side soon, possibly next sprint – this new offers tool feature wouldn’t be a blocker to start development, but might be a blocker to release.
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